Increase in product sales through creator and influencer partnerships.
Social media strategy + creator marketing
Brand growth with creator instinct.
I build platform-native content systems that make brands feel current, conversational, and easy to discover. Strategy, production, partnerships, analytics, and on-camera execution in one lane.
6+
Years growing brands
500%
Product sales lift
Selected impact
Increase in inbound demo requests from organic video and discovery content.
Lift in click-through performance through platform-native messaging.
Engagement rate across creator-led social content.
Performance highlights
Content that looks native and moves numbers.
Kristen bridges polished creative with measurable performance across fashion, beauty, hospitality, and B2B tech.
Reel performance
1.4M views, 933K reached
Creator content
33.9K views, 23.2K reached
Hospitality discovery
Chicago dining reel with 1.4M views
What Kristen builds
Strategy with a creator's feedback loop.
Platform-native social systems
Content calendars, social SEO, community engagement, analytics, and creative testing for Instagram, TikTok, LinkedIn, X, and YouTube.
Creator and influencer partnerships
Campaigns that feel authentic because they are built around real audience behavior, not generic brand templates.
B2B thought leadership
Podcast, video, and social programs that translate complex products into content people can actually understand and act on.
SKIMS
L'Oreal
Morphe
Target
Mugler
TRESemme
JW PEI
Poshmark
La Serre
Adalina
Celeste
Legal Sea Foods
Experience
Beauty creator energy. B2B operator discipline.
Marketing Associate, Ontrac Solutions
Platform-native social strategies, creator-led storytelling, analytics, audience sentiment, and AI-assisted content workflows.
Marketing Director, Bridgeline / HawkSearch
Produced and hosted an AI commerce podcast and built video strategies that increased demo requests by 66%.
Marketing Manager, Luminos Labs
Owned social strategy and demand generation for a digital consulting firm through video, thought leadership, and partner campaigns.
Digital Marketing Coordinator, Hi-Vibe Juicery
Produced creator-led content, built influencer partnerships, and helped drive a 500% lift in product sales.
Ready when you are
Let's make the brand feel alive online.
Available for social strategy, content systems, creator partnerships, and brand storytelling.